6 Key Notes - That sets your business apart from the rest - to be the best -

 That sets your business apart from the rest -  to be the best - 

1.       Customer service – people have the need to trust their service providers, people will rather support local businesses that are friendly and proficient than mega-stores who are impersonal. Always be able to provide for your customers individual needs, no two people are the same.

2.       Quality products – create products that lasts, in Afrikaans we have a saying “goedkoop koop is duur koop” that basically comes down to the fact that low quality products will ultimately be more expensive since the customer will have to replace them frequently

3.       Advertising – Create an exceptional advertising campaign that will make the public aware of your services or products – a brand the customers can relate to – be truthful and do not promise anything you cannot deliver.

4.       Company Branding – Brand your emails with your logo, your Facebook page, Twitter handles and Instagram account, your company clothing – make your customers aware with who they are dealing. Who they can trust. This will also set your business apart from your competitors.

5.        Be Efficient – Your brand, your product your business should be handled with the uttermost care and efficiency, respect your brand and your clients will too.

6.       Respect your competitors – You will get nowhere in  business by publically naming and shaming your competitors, they also have the right to their business and they will not think twice before stealing your client base. Be better, by providing a better service or product, be better by executing your clients specific needs.

Be better than the rest:

This article was written by Toni du Plooy

Owner of Twisted T designs: